Cookie Policy

Last updated: 11 January 2025

Summary: We use cookies to make our website work, understand how you use it, and show you relevant content. You can control most cookies through your browser settings or our consent tool.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites remember your preferences and understand how you interact with them.

Similar technologies include:

  • Web beacons: Small graphics that track page views and email opens
  • Pixels: Code snippets that collect information about your browsing
  • Local storage: Data stored in your browser

This policy covers all these technologies (collectively "cookies").

2. How We Use Cookies

We use cookies for the following purposes:

Essential Cookies

These cookies are necessary for our website to function. They enable core features like security, navigation, and access to secure areas. You cannot disable these cookies.

Analytics Cookies

These help us understand how visitors use our website. We use this information to improve our site and services. Analytics cookies collect data anonymously.

Functional Cookies

These remember your preferences (like language settings) to provide enhanced features and personalization.

Marketing Cookies

These track your activity across websites to show you relevant ads. They also help us measure the effectiveness of our advertising campaigns.

3. Cookies We Use

Cookie Name Type Purpose Duration
wordpress_* Essential WordPress functionality and user authentication Session / 2 weeks
wp-settings-* Functional WordPress user preferences 1 year
cookie_consent Essential Stores your cookie consent preferences 1 year
_ga, _ga_* Analytics Google Analytics - tracks unique visitors and page views 2 years
_gid Analytics Google Analytics - distinguishes users 24 hours
_gat Analytics Google Analytics - limits request rate 1 minute
_fbp Marketing Facebook Pixel - advertising and analytics 3 months
_gcl_au Marketing Google Ads - conversion tracking 3 months
li_sugr Marketing LinkedIn Insight Tag - advertising 3 months
NID Functional Google - preferences and reCAPTCHA 6 months

Note: This list may not be exhaustive. Third-party services may set additional cookies.

4. Third-Party Cookies

Some cookies are placed by third-party services we use:

We do not control these third-party cookies. Please review their privacy policies for more information.

5. Your Cookie Choices

Cookie Consent Tool

When you first visit our website, you will see a cookie consent banner. You can:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your preferences

You can change your preferences at any time by clicking "Cookie Settings" in our website footer.

Browser Settings

You can control cookies through your browser settings:

  • Chrome: Settings → Privacy and Security → Cookies
  • Firefox: Settings → Privacy & Security → Cookies
  • Safari: Preferences → Privacy → Cookies
  • Edge: Settings → Privacy, Search and Services → Cookies

Note: Blocking all cookies may affect website functionality.

Opt-Out Links

6. Do Not Track

Some browsers have a "Do Not Track" (DNT) feature. We currently do not respond to DNT signals because there is no industry standard for compliance. We recommend using our cookie consent tool instead.

7. Changes to This Policy

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

8. Legal Basis (UK/EU)

Under the UK PECR (Privacy and Electronic Communications Regulations) and EU ePrivacy Directive:

  • Essential cookies: Do not require consent (strictly necessary)
  • All other cookies: Require your informed consent before being set

We obtain consent through our cookie consent tool before setting non-essential cookies.

9. Contact Us

If you have questions about our use of cookies:

LoomReach Limited
Email: hello@loomreach.ai

For general privacy questions, see our Privacy Policy.

10. More Information

For more information about cookies and how to manage them: